Grab Your Seat
⚠ Only 500 Seats — Then It's Closed  •  Price Jumps at August 3rd  •  Lock In $95 Now ▸
Live 90-Minute Profit Webinar  •  Run the Shop Like You Own It
90 Minutes • Live • Detailing Essentials

Stop Working IN Your Shop.
Start Running It To Profit.

You can detail a car better than anyone in town — and still go broke doing it. This live 90-minute session is the business side nobody taught you: the systems, the sales, the marketing, and the mindset shift from busy employee to the damn owner. Real numbers. Real playbooks. No fluff.

90 minutes, live
Systems • Sales • Marketing • Ownership
[WEBINAR DATE / TIME]
Get In — $95Go VIP + SEMA Giveaway →
Owner's Promise Show up, run the plays, and you'll see where your money's leaking — or it's on us.
Sound Familiar?

Great detailer. Exhausted owner. Thin bank account.

You're booked solid…

…but at the end of the month there's somehow nothing left. Busy isn't the same as profitable.

You ARE the business.

If you stop turning a wrench, the money stops. You bought yourself a job, not a company.

You guess at the numbers.

No idea what your chemical, labor, or marketing percentages should be — so you can't tell what's broken.

What We Cover

Two experts. Ninety minutes. Your whole business, handled.

Open format, live, with questions answered as we go. Jonathan runs the owner's side — social, sales, and your numbers. Hunter runs the paid growth engine — ads, platforms, and landing pages, backed by real data.

JONATHAN · PART 1

Master Your Social Media Presence

  • Give your page a voice people want to do business with
  • Lead with your mission, vision, and culture
  • What to post: teach, tell your story, prove your results
  • Turn your feed into a booking machine, not a highlight reel
JONATHAN · PART 2

The Sales Conversation

  • Build real relationships — make friends, not one-time sales
  • Connect, understand, and show what's possible
  • Be the trusted expert and let your care do the selling
  • Turn one job into a client for life — and their referrals
JONATHAN · PART 3

Know Your Numbers

  • Read your P&L at a glance and spot a broken model fast
  • The target mix: chemicals <5%, labor ≤35%, marketing ≤10%
  • Exactly how to hit each number — with the dashboards to do it
  • A 25% net profit, and how it takes care of itself
HUNTER · PART 1

Ads That Don't Burn Cash

  • The offer and creative that actually stop the scroll
  • Targeting, budget, and knowing when to scale
  • Tracking that tells you which dollar came back
  • Every play backed by real performance data
HUNTER · PART 2

Platforms & Landing Pages

  • Which platforms to run — and how they stack together
  • Landing pages that turn clicks into booked jobs
  • Funnels that capture warm traffic cheaply
  • Fast, mobile, and built around one clear action
HUNTER · PART 3

Data From Thousands of Accounts

  • Real benchmarks: cost per booked job, ROAS, close rate
  • What's actually working right now across the industry
  • Where shops leak money — and how to plug it
  • Numbers you can act on Monday morning
The Whole P&L, One Line of Math

If your percentages are off, your profit is gone. Here's the target mix.

<5%Chemical Cost
≤35%Payroll
≤10%Marketing
25%Net Profit

Inside the webinar we read a healthy $50K month run right next to a mismanaged $60K month that finishes negative — so you learn to glance at your own numbers and instantly see if the model is bleeding.

Pick Your Seat

Two ways in. Both put more money in your pocket.

⚠ Hard Cap: 500 Seats. When They're Gone, They're Gone.
Filling Fast — Limited Seats Left of 500
And the price GOES UP at August 3rd. Get in at $95 before it does.
★ No extensions. No exceptions. 500 and we lock the doors. ★
General Admission
$95
Live 90-minute profit webinar  •  Price goes up August 3rd
  • Full live 90-minute session with Jonathan
  • Systems, Sales, Marketing & Owner-Mindset training
  • The P&L percentage targets and quick-glance method
  • Live Q&A — bring your shop's real numbers
Reserve My Seat — $95
Best Value
VIP — All Access
$500
Everything above, plus every asset, the community & the SEMA giveaway
  • Everything in General Admission, plus:
  • The full session recording to rewatch anytime
  • Every PDF, SOP, checklist & playbook shown in the session
  • Every spreadsheet & calculator used on screen (P&L, audit, pricing)
  • All slides and assets from the presentation to keep
  • Access to our private online community of shop owners
  • + The SEMA Giveaway:
  • One VIP is drawn to attend SEMA in Las Vegas with Jonathan
  • The full VIP Experience SEMA trip — every VIP is entered
Go VIP — $500
The VIP Prize

Go to SEMA with Jonathan. On us.

SEMA is the Super Bowl of the automotive world — the biggest aftermarket show on the planet. Every VIP ticket is automatically entered, and one VIP gets picked to come experience it alongside Jonathan, the VIP way.

SEMA Show 2026 • Nov 3–6 • Las Vegas
The VIP Experience Includes

One winner. One unforgettable trip.

  • Attend the SEMA Show in Las Vegas with Jonathan
  • The behind-the-scenes VIP experience, not the tourist version
  • Walk the floor with someone who knows where to look
  • Network with industry players you'd never reach alone
Enter as a VIP — $500
Who's Teaching

Two experts. One playbook for a profitable shop.

Jonathan — Founder, Detailing Essentials

Jonathan

Founder · Detailing Essentials

This isn't theory from someone who's never held a polisher. Jonathan built a real detailing operation to profit and runs the owner's side of the room: mastering your social media presence, the relationship-driven sales conversation, and knowing your numbers cold.

Expertise: brand voice & content, sales & client retention, and P&L discipline — plus the exact dashboards that hit every target.

Hunter Zarycki — Paid Marketing Expert

Hunter Zarycki

Paid Marketing Expert

Hunter runs paid growth for detailing businesses and brings hard performance data from thousands of accounts. He teaches the engine that fills your calendar: ads that don't burn cash, the platforms that convert, and landing pages that turn clicks into booked jobs.

Expertise: paid media (Meta & Google), funnel & landing-page strategy, and real benchmarks — cost per booked job, ROAS, and close rate.

Straight Answers

Questions, handled.

Is this for brand-new detailers or established shops?

Both. If you're starting out, you'll skip years of expensive mistakes. If you're established and busy-but-broke, this is the business operating system you've been missing.

What's the difference between $95 and the $500 VIP?

General Admission ($95) gets you the full live 90-minute session and Q&A. VIP ($500) adds every PDF, spreadsheet, SOP, and asset shown on screen, access to our private owner community, and automatic entry into the SEMA giveaway — one VIP attends SEMA with Jonathan.

How does the SEMA giveaway work?

Every VIP ticket is entered automatically. One VIP is drawn to attend the SEMA Show in Las Vegas (Nov 3–6, 2026) with Jonathan and enjoy the VIP Experience trip. You don't have to do anything extra — going VIP enters you.

Will it be recorded if I can't make it live?

The recording is a VIP-only perk. General Admission is live only — plan to attend in real time for the session and Q&A. Go VIP and you'll get the full recording plus every slide, PDF, spreadsheet, and asset to keep.

Do I need fancy software or accounting knowledge?

No. We teach the percentage targets and a quick-glance method so you can read your own numbers in seconds — no finance degree required.

Last Call

The work is the easy part. Owning the business is the skill.

Ninety minutes that change how you see every car that rolls in. 500 seats only — price goes up August 3rd. Get your seat, or go VIP and put your name in for SEMA.

Reserve My Seat — $95Go VIP + SEMA — $500
Owner's Promise Show up, run the plays, find your leaks — or it's on us.